Does your business host live events?
Would you like to turn event attendees into ambassadors?
Facebook, Instagram, and Snapchat all allow you to create event-specific indicators that attendees can apply to their profile and messaging on social media.
In this article, you’ll learn how to create an event frame, geotag, and event filter for your next event.
To create a Facebook frame for your event, you use Facebook Frame Studio in the Camera Effects Platform. When you go to Manage Effects, you should see the options to select your business’s Facebook page at the top left.
Once selected, click the Open Frame Studio button at the top right to create a new frame.
On the following screen, upload the art you want attendees to use on their profile photos and stories. Create transparent PNG files using free tools like Canva or premium design tools.
Once you’ve crafted your frame design, fill out additional details about your frame, such as your event location.
You can specify start and end times for your frame to be available, as well as list keywords attendees can search for to find it.
After you publish your frame, you’ll find it on the Manage Effects screen. Click your new frame and find options to preview it on your own mobile device or post about it to your Facebook page’s fans and attendees.
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To encourage attendees to use your Facebook frame, share the link to your frame in a pinned post on your event page. You may also want to include additional directions on how to find and use the frame on profile pics and stories.
Would you like to turn event attendees into ambassadors?
Facebook, Instagram, and Snapchat all allow you to create event-specific indicators that attendees can apply to their profile and messaging on social media.
In this article, you’ll learn how to create an event frame, geotag, and event filter for your next event.
1: Design an Event Frame for Facebook
Facebook lets users personalize their Facebook profile photos, page photos, and stories with frames. To gain visibility from this feature, businesses can create event frames that attendees can use to let their Facebook connections know where they are when posting stories or temporarily updating their profile image.
To create a Facebook frame for your event, you use Facebook Frame Studio in the Camera Effects Platform. When you go to Manage Effects, you should see the options to select your business’s Facebook page at the top left.
Once selected, click the Open Frame Studio button at the top right to create a new frame.
On the following screen, upload the art you want attendees to use on their profile photos and stories. Create transparent PNG files using free tools like Canva or premium design tools.
Once you’ve crafted your frame design, fill out additional details about your frame, such as your event location.
You can specify start and end times for your frame to be available, as well as list keywords attendees can search for to find it.
After you publish your frame, you’ll find it on the Manage Effects screen. Click your new frame and find options to preview it on your own mobile device or post about it to your Facebook page’s fans and attendees.
See More
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To encourage attendees to use your Facebook frame, share the link to your frame in a pinned post on your event page. You may also want to include additional directions on how to find and use the frame on profile pics and stories.
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